Ali Jamieson is the founder of Enduro2, which launched in Les Arcs in 2015. In this race format, riders compete with a partner. “The fun of a good ride is even greater when you share it,” says Ali Jamieson. In this interview, he also talks about how he manages to put his laptop aside and why he turned his back on London.
How did you get into biking?
I grew up riding BMX with the other kids on my street. That later evolved into mountain biking on the local trails—but in the ’90s, that unfortunately often meant hours of slogging along boring forest roads meant for 4x4s.
In 1998, I visited Les Gets for the first time, riding a completely unsuitable XC hardtail, during an unplanned summer vacation in the UK. That trip planted the seed that ultimately changed everything for me.
In what ways did everything change?
After college, I initially pursued a <normal> career as an engineer in London—for a full twelve years. At the same time, however, I slowly built up an MTB guiding business in my free time and during vacations. In my early thirties, I finally quit my job in the UK and moved to the Alps to live my dream.
Organizing events emerged as a byproduct of that. My very first event was the six-day Trans-Savoie Enduro—to this day, the only event that combines lift access with a multi-day route where the base camp changes every day.
Ali Jamieson, Gründer Enduro2 und Direktor trailAddiction Ltd. Bilder: zVg
What is your role at Enduro2?
My role at Enduro2 these days encompasses everything—from course design and marketing to all the tedious but indispensable tasks like legal matters, taxes, regulations, and budget planning. I wish I spent significantly less time at my desk, but I’m very glad to have turned my back on life in London.
I also make sure to personally lead at least ten full weeks of guiding each year. It’s important to me to maintain direct, close, and personal contact with at least some of our clients. And, as a bonus, it forces me to put my laptop aside.
I also spend about half the year in New Zealand, where I organize similar events, such as the NZ MTB Rally (who’s up for a heli-drop?).
Tell us about the concept behind Enduro2. What makes the event so special?
Our motto is: The fun of a good ride is even greater when you share it. I truly believe that. Enduro2 works because—unlike almost all other enduro or downhill races—you experience all the highs and lows together with your race partner.
You probably won’t really understand it until you try it yourself, but honestly: Our “blind pairs” format changes everything! Imagine the best group ride of your life—then you’re already pretty close.
But Enduro2 is definitely not just a gimmick. We go to extreme lengths to select only the very best destinations in Europe. Yes, that means spending many weeks every year exploring new potential venues. It’s a tough job—but someone’s got to do it…
What’s been your biggest highlight at this event so far?
We’ve built a strong community of riders from all over Europe (and the whole world!) who speak many different languages. Compared to most MTB races, we have a very high percentage of women.
Many pros and former pros sign up to compete in Enduro2. Jérôme Clémentz will be on the starting line at the 2026 race in the Aletsch Arena.
It’s great to create an event that’s open to everyone, where people of all skill levels can feel welcome and at ease.
But above all: Of the riders registered for the Aletsch Arena race, more than 50% have already participated in Enduro2 at least once. Our team of over 50 crazy, fun, and generous volunteers is usually there for every event every year. It really feels like one big, fantastic family.
Ali Jamieson ist begeistert von den Trails in der Aletsch Arena.
What are you most looking forward to at the first Enduro2 in the Aletsch Arena?
To be honest, the trails we’ve discovered in Aletsch have blown us away. We can’t wait to see all the riders high-fiving each other at the end of every amazing stage!
What’s an absolute “must-have” after a great bike ride?
This might sound like a huge cliché, but nothing beats a cold beer shared with your riding partner. But: It has to be ice-cold. And ideally served right at the finish line. Yes, of course we’ll be organizing that for Enduro2 in the Aletsch Arena, too.
Which song would you choose as the soundtrack for your favorite downhill run?
“September” – Earth, Wind & Fire
Ali Jamieson hat das Leben in London gegen die Alpen getauscht.
Quick Questions
27.5" or 29"?
To be honest, I don’t notice any difference.
E-bike or regular bike?
Light e-bike (the best of both worlds)
Flow trail or tech trail?
Tech—every time! (I don’t have a specific style.)
Downhill World Cup or Rampage?
Neither—I’d rather ride myself than watch.
Raclette or fondue?
Both!
Wine or beer?
Aperol Spritz
Early morning ride or sunset session?
Definitely sunset.
Flow mode or full send?
My ego says: F*CK YEAH, FULL SEND, BABY! Then I look in the mirror and see a slightly overweight, wrinkled (and a little scared) 48-year-old.
Schreibe einen Kommentar